-
On the morning of January 22, the district government and ZJIEC held a signing ceremony of strategic cooperation framework agreement. Zhang Yong, a member of the Party Committee and deputy general manager of Zhejiang International Trade Group, attended and delivered a speech. Qian Linjiang, deputy secretary of the district committee and district head, presided over and addressed the event. Song Yaohua, deputy general manager (in charge of work) of the Trade Department of Zhejiang International Trade Group, and Lv Hanping, deputy director of the Municipal Bureau of Commerce, also attended. Zhu Dan, deputy secretary of the Party Committee, director and general manager of ZJIEC, and Qi Lifeng, member of the Standing Committee of the District Committee and deputy district head, signed the agreement on behalf of both sides.
Zhang Yong, on behalf of the Provincial International Trade Group, extended warm congratulations on the signing of the agreement and introduced the basic situation and cooperation vision of the group. He stated that cross-border e-commerce is the fastest-growing, most potential, and strongest driving force among new forms of foreign trade, and Yuecheng District has a good industrial foundation and policy environment advantage. Next, the Provincial International Trade Group will implement the decision and deployment of the provincial Party Committee and the provincial government to "build a high-level open province", fully support the cooperation between Guomao Yushang and Yuecheng District, focus on cultivating the Shaoxing market, improve the level of foreign comprehensive service and cross-comprehensive service, and contribute to the accelerated development of the open economy in Yuecheng District.
Qian Linjiang, on behalf of the District Committee and the District Government, extended a warm welcome to Zhang Yong and his delegation. He also provided an overview of the basic situation of Yuecheng District and the construction progress of Shaoxing Digital Trade Port integrating with Hangzhou. He said that currently, Yuancheng District is fully implementing the deployment and requirements of the provincial and municipal authorities, and is deeply advancing the "expansion of foreign trade markets". It aims to build the Shaoxing Digital Trade Port for Integration with Hangzhou into the largest cross-border e-commerce park in the province and the largest production-oriented service industry attraction area in the city. We hope to take advantage of the industry advantages of Guomao Yushang to deepen all-round and multi-level cooperation, further strengthen the platform, empower the entity and innovate the model, and jointly build a highland of opening up in the province.
According to the agreement, the district government and ZJIEC will carry out cooperation in the construction of comprehensive service platform, service resource building, enterprise cultivation and other aspects, so as to further promote the high-quality development of cross-border e-commerce industry in Yuecheng.
2025-02-17
-
In December, at the Gaobu Railway Freight Station, containers loaded with textiles, medical equipment, instruments and other export goods were 'lifted' onto trains and neatly positioned, and will soon be shipped out to Ningbo Zhoushan Port. As the year-end approaches, for many export-oriented enterprises in Yuecheng, it is a critical period to meet their annual orders. Therefore, the railway Gaobu Freight Station, an important transshipment hub for Yuecheng's sea-rail intermodal transport, becomes particularly busy, with hundreds of containers departing from here daily to destinations around the world.
According to the introduction, sea-rail intermodal transport refers to the transportation of import and export goods by railway which connects with maritime port and vessel transportation through transfer, completing the entire transportation process with just "one declaration, one inspection, one release", making it a powerful tool for cost reduction and efficiency improvement in foreign trade exports. It ingeniously combines the stability of railway transportation with the large capacity characteristics of maritime transport, significantly enhancing transportation efficiency while effectively reducing logistics costs, meaning that for exporting companies, this implies controllable costs and enhanced competitiveness. "More than half of our company's export products are now directly transported to Ningbo Zhoushan Port by rail, which is more convenient and reassuring than road transport." said the person in charge of Shaoxing Xinyuan Textile Co., LTD.
The convenience of goods export is an important component of the business environment and one of the key factors attracting more enterprises to settle in Yuecheng District. In recent years, Yuecheng District has been committed to building a safe, stable, and efficient sea-rail intermodal transport channel, continuously optimizing capacity allocation, improving customer service, enhancing operational efficiency, and ensuring the smooth flow of the logistics supply chain's 'last mile', effectively stimulating the vitality of the district's global foreign trade development. According to statistics, the current railway Gaobu Freight Station completes over 90,000 TEU container exports annually through sea-rail intermodal transport, accounting for about one-third of the total export volume in Yuecheng District. The "West Qianqing, East Gaobu" dual-center intermodal transport effect in the sea-rail intermodal sector has also significantly promoted the industrial linkage between Keqiao and Yuecheng.
'Apart from sea-rail intermodal transport, a more three-dimensional and diversified logistics golden channel is also being planned. ' A relevant official from the Yuecheng District Transportation Bureau told reporters that Yuecheng is currently planning to build the Hangzhou-Shaoxing-Ningbo multimodal transport hub integrating road, rail, waterway, and air transportation. According to the plan, the Hangzhou-Shaoxing-Ningbo multimodal transport hub project spans Donghu and Gaobu streets, with plans to construct four major hubs: low-altitude aviation, waterway, rail, and highway, covering a total land area of 1715.2 mu, with a total investment of approximately 12.56 billion yuan. The project is divided into initial, medium-term, and long-term phases according to the construction timeline, and the initial phase —— Hangzhou Bay Low-Altitude Comprehensive Transportation Hub sub-project will be initiated first.
"A high-level comprehensive hub will bring all-round support to Yuecheng's integration into the Yangtze River Delta transportation network, optimize its business environment, enhance its transportation capacity and improve its urban level." said the official.
2024-12-31
-
As a sub-sector of the biomedical industry, medical device industry is a vast blue ocean to be developed and an important field for cultivating new quality productivity.
Zhende Medical is the leader in domestic medical dressings; Hisern Medical ranks among the top three in domestic anesthetic consumables; Full-care Group is among the top five national exporters in medical catheters... The development of Yucheng's medical device industry is evident to all. Now, with the opening of the finals of the Seventh China Medical Device Innovation and Entrepreneurship Competition and the first China (Shaoxing) Medical Device Innovation Week, a batch of high-quality award-winning projects will be attracted, further boosting Yucheng's medical device sector.
Speaking of the development journey of Shaoxing's medical device industry, it can be said to have yielded abundant fruits. Under the provincial goal of "4 industrial clusters with revenues of 50 billion each," Yuecheng District, as the main urban area, has borne 58.3% of the city's medical device manufacturing enterprises, 71.8% of product registration certificates, and over 90% of the output value. At present, the district has 56 medical device manufacturing enterprises of grade II or above, more than 1,100 operating enterprises, and more than 5,000 related enterprises. The total output value of medical device related enterprises is more than 20 billion yuan.
Behind this achievement, it is inseparable from the government's early planning and precise strategy. Not only does it encourage traditional enterprises to actively transform and upgrade, but it also actively introduces leading enterprises in the industry such as Gene+ empowering and gathering strength for the high-quality development of the industry.
The construction of the platform is certainly important, but the cultivation of high-precision talents is the key to achieving practical results. In this regard, Yuecheng District has successively introduced a series of talent policies such as 'Double appointment system', 'exemption from review', 'recommendation system', attracting over 9,000 medical device professionals and conducting more than 60 collaborative technology projects. Among these, the district has established research institutes in collaboration with universities like Zhejiang University, building 3 provincial-level new research institutions and 11 provincial key laboratories. All of this demonstrates that medical devices, as a typical representative of new productive forces, are currently in a stage of rapid development, and Yuecheng has already gained a first-mover advantage.
How to maintain the lead in the next stage, Yuecheng District has made full preparations. The person in charge of the Yuecheng District Medical Device Industry Development Working Group revealed that next, they will invite top international consulting firms to develop a high-quality development plan for the district's medical device industry at a high starting point, focusing on 'stock transformation and new increment introduction,' with a focus on building a medical device industry cluster centered around cutting-edge fields such as brain-computer interfaces, gene testing, high-value consumables, and digital intelligence devices. In addition, we are fully accelerating the industrial space planning and layout of the Jishan Street Thousand-Mu Future Industry Zone, strengthening cooperation with prestigious universities, and speeding up technology transfer. We are also exploring the 'Fund + Industry' and 'Competition + Project' investment models. Setting up a billion-yuan science and technology innovation mother fund to select high-quality projects for implementation. In the future, Yuecheng District will be built into a new highland for the integrated development of medical device industries in the Yangtze River Delta.
2024-11-29
-
The 2024 Government work report proposed expanding new growth areas such as green trade. Developing green trade is a major measure to promote high-quality trade development and address climate change. Under the guidance of the "dual carbon" strategy, China's green technologies and industries have developed rapidly, and green products have become a new driving force for China's foreign trade growth.
At this year's Canton Fair, "green whirlwind" also swept through the entire pavilion, becoming the common development goal of exhibitors and buyers. According to statistics, the total exhibition area of this session of the Canton Fair is 1.55 million square meters, which will be held in three phases, focusing on "advanced manufacturing", "quality home" and "better life". A total of 1.04 million green products will be exhibited on site. On October 15, the first phase of the 136th Canton Fair opened in Guangzhou for a duration of 5 days, showcasing themes such as electronic appliances, industrial manufacturing, vehicles and motorcycles, lighting and electrical equipment, hardware tools, etc. Leading export enterprises from Yuecheng District, including Shengyang Technology, Yaofeng Power, and Haoda Electrical Appliances, have brought their newly developed green and low-carbon products to the exhibition, promoting the development of green trade.
'It's very interesting in shape and I believe it will become popular soon. ' On the first day of the exhibition, a crowd gathered in front of the booth of Zhejiang Haoda Electrical Appliances Co., Ltd. A Russian businessman showed great interest in the fourth generation electric heater on display.
This electric heater uses aluminum plate heating and after more than a year of R&D, it has been significantly upgraded in terms of safety standards and energy efficiency. Meng Fuxing, General Manager of Zhejiang Haoda Electrical Appliances Co., Ltd., told reporters that compared to previous years, more merchants visited the Canton Fair this year. On the first day of the exhibition, the company received over 70 business cards from merchants covering regions such as Spain, Italy, and Central Asia.
As a high-tech enterprise committed to the research and development and production of kitchen small appliances and cleaning appliances, Haoda Electric took the first step of industrial transformation in 2021, with an annual R&D investment of no less than 5% of sales, innovating and iterating new products, leading the country in the field of clean intelligent cleaning appliances. "Despite the diverse colors of the products, ‘Green’ remains the foundation of high-quality development and the direction of corporate efforts." Meng Fuxing stated that taking the new vacuum cleaner introduced this time as an example, it adopts advanced motor technology and filtration systems, not only providing strong suction but also effectively filtering out dust and bacteria from the air, creating a healthier living environment for users. "This is precisely the concrete manifestation of the company's commitment to environmental protection."
As an important bridge connecting China and the world, Canton Fair not only provides a broad stage for foreign trade enterprises to show new achievements to the world, but also promotes exchanges and cooperation among countries in environmental protection technology, green products and other fields, and promotes the formation and improvement of global green industrial chain. "Green trade is not only about the 'greening' of products but also the green transformation of the production process." A relevant official from the District Business Bureau stated that in recent years, Yuecheng District has been continuously promoting industrial transformation, focusing on the three pillar industries of integrated circuits, medical equipment, and modern services, continuously optimizing the industrial structure. Among the participating enterprises, 26 are high-tech enterprises, accounting for 20% of the total participating enterprises, showing the strong strength of "Yucheng manufacturing".
In the near future, Yuecheng District will focus on new paths, new vitality and new mechanisms, encourage and promote the export of emerging industries, cultivate new competitive advantages in export, and focus on stabilizing foreign trade and promoting development.
2024-10-31
-
From September 25 to 29,2024, the third Global Digital Trade Expo was held in Hangzhou, Zhejiang Province. Yuecheng District embraces the global event with an open posture, setting up a 400 square meter Yuecheng Low-Altitude Economy Zone in the Digital Intelligent Transportation Special Zone and a 336 square meter Yucheng Medical Devices Zone in the Digital Healthcare Special Zone. It organizes six representative low-altitude economy enterprises such as Huayin Technology and Huasky, along with 14 representative medical device enterprises including Zhende Medical and Meio Medical, to participate collectively. Both the exhibition area and participating enterprises rank among the top in the province.
At the exhibition, "Yucheng Elements" are even more highlights. A series of cutting-edge technologies with major breakthroughs refreshes the industry cognition at the same time, which also reflects the unlimited potential of Yuecheng's digital trade industry.
The honor of the trade awards can be seen in Yuecheng
The 5G Green Electrophysiological Surgical Robot System and two other projects developed by Meio Mdical have successfully made it to the list of the Global Digital Trade Expo Pioneer Awards (Digital Trade); the intelligent pharmaceutical solutions and the multi-language translation technology documentation of Zhejiang Province provided by YAMAGATA Technology have been selected as excellent cases of digital trade innovation applications in Zhejiang and the pilot bases of digital trade standardization in Zhejiang Province; the Shaoxing Low-Altitude Comprehensive Service Center has been selected as an innovative application exploration case for the low-altitude economy in the province; Zhende Medical has been selected as a member unit of the Digital Healthcare Industry Professional Committee.
The first debut of enterprises focus on Yuecheng
The latest technological products of seven enterprises, including Gene+, Eastone Washon, Zhejiang University Shaoxing Research Institute and Huayin Technology, were also launched at the exhibition, attracting many domestic and foreign businessmen to pay attention. Whether it is the technical value of the project, the industry's leading degree or the global influence, the word "hardcore" is fully reflected.
The results of the trade fair focus on Yuecheng
At this Digital Trade Fair, three digital industry projects, including Wanjie Data East China R&D headquarters, Wenshang Low-altitude Development Technology Building and Zhejiang Yizhu drone solid-state battery integration Base, were signed with a total investment of 3.5 billion yuan. Among them, Wanjie Data will undertake the data production and service content of Zhejiang and surrounding provinces, which will help accelerate the cultivation of new quality productive forces.
In recent days, foreign procurement groups from Mexico, Arabia and Australia, as well as provincial tertiary hospitals such as Zhejiang Provincial People's Hospital and Zhejiang University Sir Run Run Shaw Hospital, have visited the Yuecheng medical device zone to negotiate with enterprises and reached preliminary intentions with them. In the low-altitude economic zone, Huayin Technology, Eastone Washon and other enterprises have reached more than ten cooperation intentions, and received dozens of businessmen.
As of now, the cumulative intended transaction amount reached by Yuecheng enterprises on-site has exceeded 60 million US dollars. A relevant official from the District Business Bureau stated that at this year's Digital Trade Expo Connector Conference, Yuecheng District has taken the lead in signing up as a partner for the Fourth Digital Trade Expo, working together to build a broader market expansion platform for enterprises and turning digital trade into a new engine for Yuecheng's development.
2024-09-30
-
From August 27 to 29, at the heavyweight textile and apparel exhibition held in the National Exhibition and Convention Center in Shanghai, Yuecheng District's fabric and clothing enterprises made their first joint participation. In a 2,000 square meter exhibition area, they signed approximately 120 million yuan worth of intended orders in less than three days, with waterproof and sun-protective functional fabrics being particularly popular in the market.
China International Textile Fabrics and Accessories Expo (short for Shanghai Fabric Show) is the world's largest and most extensive intermediate goods exhibition. Yucheng District has organized fabric enterprises to participate in Shanghai Fabric Exhibition for more than twenty years. This Shanghai Fabric Exhibition is held in conjunction with China International Fashion and Apparel Expo (CHIC). Intermediate goods refer to products used for the production of other goods and services, and the central government has proposed "expanding intermediate goods trade" as a key measure to further open up the country at a high level.
Fabric is precisely the most typical and distinctive intermediate good in Yuecheng District. Fabric and clothing, as two crucial links in the textile industry chain, are closely interconnected. Yuecheng District innovates the linkage model of the two exhibitions by organizing a series of regional industrial brand communication activities themed "Textile Intermediate Products Trading Zone" and "Garment Brand Cluster Zone," bridging the upstream and downstream of the textile industry chain, promoting the extension of the industry towards the more value-added fashion sector.
108 companies participated in the Shanghai Fabric Exhibition with a total booth area of 2038 square meters, including 170 square meters of a specially constructed "Textile Intermediate Products Trading Zone" by Uni-President; 41 companies participated in the CHIC Apparel Exhibition with a total booth area of 747 square meters, including 603 square meters of a specially constructed "Apparel Brand Collaboration Zone" by Uni-President, effectively showcasing the completeness and diversity of the textile and apparel industry chain.
At the exhibition site, Yuecheng District Bureau of Commerce held a special meeting on "Yue Fashion Yue World" to build a bridge for communication between enterprises participating in the fabric exhibition and clothing exhibition, promote in-depth cooperation between fabric suppliers and clothing manufacturers, and expand intermediate goods trade. At the same time, VIP buyer groups from home and abroad, domestic brand buyers, cross-border e-commerce buyers and other professional buyers are invited to form diversified procurement groups to carry out face-to-face contact and communication with exhibitors to help enterprises seize orders.
The Dongzhiyuan Textile Technology Group Co., Ltd., which is participating in the exhibition for the first time, has seen a continuous stream of visitors at its booth. General Manager Teng Yingying added over 30 customers on WeChat in the morning. This 20-year-old yarn enterprise has been transforming and upgrading around textile intermediates and has only been producing fabrics for a year. It is in urgent need of expanding its market. This exhibition has provided a platform for them. 'Our display stands are rich in products, including polyester, nylon, acrylic, silk, linen and so on.'
During the exhibition, Yuecheng District Bureau of Commerce also held a "Yueying Fashion" special show, organizing Jiuya Group, New Leaf and New Idea three clothing enterprises to participate, which was a major highlight of this exhibition, effectively enhancing the regional image of Yuecheng's clothing industry agglomeration development and the brand image of enterprises.
2024-08-30
-
In recent years, with the global automotive electrification trend gaining momentum, China's new energy vehicles are rapidly capturing overseas markets. In the vast overseas Chinese car sales market, domestically produced used cars are gaining popularity as a hot track for Chinese products to go global, thanks to favorable policies and high profit margins.
Recently, Shaoxing City Used Motor Vehicle Trading Market Operation Co., Ltd. successfully completed the second-hand car export filing, which is also the first enterprise in Yuecheng District to complete the second-hand car export qualification filing, which is of milestone significance to the local second-hand car export.
The Shaoxing Second-hand Motor Vehicle Trading Market was established in 1998, being the first used car market in Shaoxing City and the only state-owned used car trading market within Yuecheng District. In recent years, the company has successfully transformed from a traditional trading market responsible only for second-hand vehicle transfers to a used car dealership through methods such as selling via internet platforms and building a customer service system. In 2023, the market's cumulative vehicle transaction volume reached 13,067 units, with annual revenue approaching 8 million yuan. This year, under national policy support, the Shaoxing City Second-hand Motor Vehicle Trading Market, which has accumulated dealership experience and a customer base, is determined to venture into overseas markets.
"The domestic used car market, although large, is relatively saturated, and going overseas represents a new blue ocean for many domestic used car dealers." Wang Chun, the Party Branch Secretary and Chairman of Shaoxing City Second-hand Motor Vehicle Trading Market Co., Ltd., told reporters that while domestic new energy vehicles face intense competition, they are in high demand abroad, especially among established automakers like Geely and Chery, which are particularly popular in regions such as Africa and the Middle East.
Where there is demand in the market, there is supply from enterprises. As early as 2019, the Ministry of Commerce, the Ministry of Public Security, and the General Administration of Customs launched the second-hand car export business in some regions with mature conditions, including Beijing, Tianjin, Shanghai, Zhejiang (Taizhou), Shandong (Jining), Guangdong, Sichuan (Chengdu), shanxi (Xi'an), Qingdao, and Xiamen, among 10 regions, marking the official start of the high-speed growth era for Chinese cars going global. At that time, although Shaoxing was not included in the pilot cities, Wang Chun, sensing the business opportunity, had already begun to make strategic moves in advance.
In 2021, we began to stock up on appraisal rooms to lay the foundation for used car dealership. Over the past two years, through introductions from peers, the company has also accumulated a batch of preliminary overseas clients. It was precisely due to Wang Chun's early preparation that at the beginning of this year, the Ministry of Commerce and four other ministries issued the' Announcement on Matters Concerning Used Car Exports,' clearly allowing the export business of used cars nationwide. Shaoxing City Second-hand Motor Vehicle Trading Market Co., Ltd. then began preparing for filing and declaration. 'With the patient service and strong support from the local government, the company successfully completed the export filing in just two months. '
According to the data released by the China Automobile Dealers Association, from 2021 to 2023, China's used car exports increased from 15,000 units to 160,000 units. Most of these exports were made through the "parallel export" model by traders heading to overseas markets.
So-called 'parallel export' refers to exporting new cars under the guise of used cars in order to make a profit from the price difference. However, according to Wang Chun, the sales model of 'parallel export' is not a sustainable strategy. "Compared to 'zero-kilometer used cars,' ordinary used cars with lower profit margins are more stable and also test the company's after-sales service capabilities." Wang Chun explains that each local person has different preferences for cars, and after used cars are exported overseas, there are numerous uncertainties during the user's usage process. Only by establishing a comprehensive after-sales service system can the export business of used cars maintain continuous growth.
"Second-hand car exports are a 'new form of business' in foreign trade development. We will work with relevant departments to continuously optimize export business processes and increase support for second-hand car export enterprises, striving to cultivate second-hand car exports as a new growth point in foreign trade for Yuecheng District and even Shaoxing City. " A relevant official from the Yuecheng District Business Bureau stated that they will encourage Shaoxing City Second-hand Motor Vehicle Trading Market Co., Ltd. to leverage the advantages of state-owned enterprises in operating and strive to expand motor vehicle dealership business, gradually achieving second-hand car export business and building a high-quality brand for second-hand car exports.
2024-07-31
-
From April 15 to May 5, the
Canton Fair pavilion, which looked like a modern giant ship, set sail again on
the bank of the Pearl River, gathering visitors from all over the world. In
recent days, the 135th Canton Fair has seen a surge of businesses and crowds at
the venue, with all data breaking records. In Yuecheng, the lineup of companies
participating in this year's Canton Fair was also the largest in history: a
total of 194 companies participated in the exhibition, with a total of 274
booths, covering 20 exhibition areas including household appliances, power and
electrical equipment, construction and decorative materials, household
textiles, textile raw materials and fabrics, and men's and women's clothing. In
less than a week, it secured over 30 million US dollars in intended orders,
equivalent to over 217 million yuan in Chinese yuan.
As China's first exhibition, the Canton Fair is
known as a barometer and barometer of China's foreign trade. For 67 years, it
has witnessed the opening up and takeoff of the Chinese economy, and has now
become an important channel for foreign trade enterprises to seek new
opportunities in world trade and overcome market turbulence.
In the face of unprecedented
changes in the world, the 135th Canton Fair undoubtedly attracted more global
attention. Official data showed that the total number of booths at this year's
Canton Fair was about 74000, with 29000 participating companies, reaching a new
record high. According to statistics, as of April 19th, 125440 overseas buyers from 212
countries and regions around the world attended the conference offline, an
increase of 23.2% compared to the same period last year.
"In recent days, the
number of customers from South America and Southeast Asia in the venue has been
very considerable." Xu Jingyi, Sales Manager of Shaoxing Xinhaojia
Hardware Tools Co., Ltd., told reporters that in order to better attract
customers, the company has brought over 400 samples and the booth area has
doubled compared to last year.
Not only was the scale
unprecedented, but from the products exhibited, innovation and vitality were
also transmitted everywhere in the venue. It was reported that among the
participating companies in this year's Canton Fair, there were over 5500
national high-tech enterprises, manufacturing industry champions, and
specialized and innovative "little giants", an increase of 20%
compared to the previous session.
In recent days, Zhejiang
Yaofeng Power Technology Co., Ltd. has launched five or six new generator sets,
which have shone brightly at the Canton Fair and are highly favored by foreign
businesses in Africa and Southeast Asia. As a leading export enterprise in
Yuecheng, Zhejiang Yaofeng Power Technology Co., Ltd. has been participating in
the Canton Fair for more than 10 years and is a full beneficiary. "In
recent years, we have increased our research and development efforts, focused
on improving product quality, and in just two to three days, we have won orders
worth over 3 million US dollars." In the view of Teng Huilian, the deputy
general manager of the company, not "rolling" the price and
"rolling" the products was the main "gold winning" password
for this Canton Fair.
As a high-tech enterprise, for
Zhejiang Haoda Electric Appliance Co., Ltd., the gains of the Canton Fair were
not only to seize more trade opportunities through this "going out"
platform, but also to rely on this window to showcase global trade trends and
deeply observe market demand and changes. Last year, with the successful trial
of newly developed cleaning appliances such as floor scrubbers and vacuum
cleaners at the Canton Fair, Haoda Electric accelerated its transformation from
traditional kitchen appliances to cleaning products, thus opening up a new blue
ocean in the market. In the first quarter of this year, the sales of small
household appliances by enterprises increased by 50% year-on-year. "Our
newly launched cleaning electrical products have a novel appearance and good
texture. In recent days, many European and American customers have rushed to
experience and inquire about them." Meng Fuxing, the general manager of
the company, said that the positive feedback from the Canton Fair has
strengthened the confidence of the company's transformation. Currently, the
research and development of new vacuum cleaner products is ongoing, and they
will become the category with the fastest sales growth in the future.
Old exhibitors were busy
running around, while new exhibitors were also poised to take off. In the past
two days, Shaoxing Lilu IMP. & EXP. Co., Ltd., which is exhibiting for the first time,
was intensifying its product selection and producing exhibition materials to
prepare for the upcoming third phase of the Canton Fair. "Based on daily
sales, we have carefully selected over 40 types of pants' flagship products.
While expanding our sales channels, we also want to open up new development
ideas through the window of the Canton Fair," said Zhou Guoliang, the head
of the company.
The reporter learned that in
the first phase of this year's Canton Fair, the cumulative intention orders of
Yuecheng District have exceeded 30 million US dollars, equivalent to over 217
million yuan. The relevant person in charge of the Yuecheng District Bureau of
Commerce stated that a series of value-added services will be provided for
enterprises to participate in exhibitions in the future. At the same time, we
will continue to deepen the "Hundred Regiments and Thousand Enterprises
Expanding the Market and Increasing Orders" series of actions, strengthen
market development, deepen trade innovation and other measures, and create new
advantages for an open economy in the new era.
2024-06-17
-
"At present, the factory is working
day and night, and new customers are also closely coordinating. Orders are very
hot." In the past week, "busy" was a true portrayal of Guo
Liwen, the person in charge of Shaoxing Ocean Trading Co., Ltd. During this
year's Canton Fair, the company accurately positioned buyers through the
customer acquisition system provided by the district commerce bureau, invited a
large number of high-quality customers to the site, and reached cooperation
intentions with many new customers through innovative research and development
of classic fashionable clothing such as fluorescent strip workwear.
Summer is approaching, and traditional
foreign trade is about to enter a critical period of development. For foreign
trade enterprises, whether they can accelerate innovation and seize the market
during this period is crucial for obtaining order volume in the second half of
the year.
In order to help enterprises cope with the risk of sluggish external
demand and increase the vitality of regional opening up, from April to
September, Yuecheng District launched the "Sweet Potato Economy" to
enhance and upgrade the "No.1 Open Project" service season. With the
focus on supporting the construction of Zhejiang (Shaoxing) RCEP high-level
open cooperation demonstration zone, and taking the opportunity to build the
Hangzhou Shaoxing Digital Foreign Trade Innovation Center, eight major actions
were launched, including "Top 100 Enterprises Linking", "Key
Platform Upgrading", "Hundred Groups and Thousand Enterprises
Expanding the Market", "Hundred Enterprises Leading the Way",
"Billion Cross border Shipping", "Million Flow Carrying
Goods", "Billion Financial Credit", and "Thousand
Enterprise Risk Consultation".
"Each action has clearly defined
specific measures to strive for the maximum benefits for enterprises." The
relevant person in charge of the District Commerce Bureau introduced that this
year, cross-border e-commerce in Yuecheng District will focus on releasing new
momentum. By focusing on building a physical park in the Shaoxing Cross border
Comprehensive Pilot Zone within the Hangzhou Shaoxing Digital Foreign Trade
Innovation Center of the TOD Complex at the Shaoxing High Speed Rail North
Station, strengthening the linkage of multiple modes such as "cross-border
e-commerce + general trade/overseas warehouses", improving and optimizing
the cross-border e-commerce industry chain, and striving to break through the
billion yuan cross-border e-commerce export.
In addition, through the action of
"One Hundred Groups and One Thousand Enterprises Expanding the City",
we will develop a catalogue of exhibitions in the cross city characteristic
business field, involving 127 exhibitions in 83 countries and regions, focusing
on stabilizing the traditional market share in Europe and the United States,
exploring emerging markets such as RCEP member countries, countries along the
"the Belt and Road" and Africa, promoting the construction of a
diversified international market layout, and organizing at least 30 key group
exhibitions and 1000 enterprises to participate in domestic and foreign
exhibitions throughout the year.
Not long ago, China Export & Credit
Insurance Corporation, banks, and enterprises officially signed a "Credit
Insurance Financing" agreement, with China Export & Credit Insurance
Corporation providing compensation activities for enterprises. "The
signing of the financing agreement not only doubled our financing scale, but
also provided a 'double insurance' for enterprises going abroad." Yu
Hongying, the CFO of Shaoxing Jiuya Trading Co., Ltd., admitted that with the
guarantee of China Export & Credit Insurance Corporation, even in the face
of overseas customers being unable to receive payment, they can obtain
corresponding financing claims.
The reporter learned that since the
beginning of this year, with the global economic recovery and the consolidation
of international demand, policies promoting high-quality development of foreign
trade at the national, provincial, municipal, and district levels have been
continuously strengthened, and many foreign trade enterprises are showing a
steady growth trend in orders. In the first quarter, the total export value of
Yuecheng District reached 11.937 billion yuan, increasing 20.7% of last year.
"We hope to provide more precise and
value-added services for enterprises to expand in overseas markets, prevent
risks, and comply with regulations through the eight major actions of the
service season, effectively solving practical problems encountered by
enterprises in production and operation. The relevant person in charge of the
district's commerce bureau stated that in the future, Yuecheng District will
take this service season as an opportunity to launch the" Vietnam Trade
Connect Global "characteristic industry belt platform, help enterprises
open up the full chain marketing path of foreign trade, promote the
digital" going global "of our district's characteristic industries,
explore global market business opportunities, and win orders.".
2024-05-15
-
From March 6th to 8th, the 2024 China International Textile Fabric and Accessories (Spring/Summer) Expo, along with the China International Clothing and Apparel Expo (CHIC Spring) and the China International Home Textile and Accessories (Spring/Summer) Expo, were held in Shanghai. This was one of the largest clothing and fabric exhibitions in China, and many exhibitors saw it as a major event to start the year. A total of 113 enterprises from Yuecheng District gathered together to participate in this joint exhibition, with an exhibition area of 1958 square meters.
During the three-day exhibition period of arranging samples, negotiating orders, and receiving customers, there was a surge of people in the venue. Small booths conceal the hustle and bustle of foreign traders and convey the warmth and coldness of the market in the new year.
In the past year, the global trade market has faced tremendous changes, with weak external demand and a decrease in orders. "Difficulty" is a high-frequency term that most foreign traders talk about. But there are also some enterprises that, relying on their years of keen sense, timely adjust their strategies, actively develop new quality productivity, and find new ways out in the flood of the market.
In recent days, reporters have visited several high-quality foreign trade enterprises in the fields of clothing, fabrics, and home textiles, exploring new foreign trade strategies in the new international market from their mouths. Their story was a microcosm of the trend of going global in 2023, and can also provide some valuable experience for all 2024 foreign traders going global.
In the past two years, traditional foreign traders in Shaoxing have had a clear feeling that orders from Europe and America have decreased. During the interview, many companies explained the reasons: influenced by national policies, many European and American companies began to cooperate with factories in Southeast Asia such as Vietnam to build new supply chains outside of China.
The increasingly intense "No China" model has created a strong sense of crisis for foreign trade enterprises mainly focusing on European and American orders. "Previously, when going to supermarkets in European and American countries, 90% of the items were made in China, but now it has been reduced to 20%. In recent years, the number of European and American customers at exhibitions has also significantly decreased." During the exchange, Chen Yajian, the general manager of Shaoxing Yinglun Home Textile Co., Ltd., exclaimed more than once that the era of "sitting and receiving orders" has passed. Only by going out can we win new markets and gain the initiative in transactions.
Diversified participation is Chen Yajian's main way of responding to market changes. "In addition to this Shanghai exhibition, there are five or six foreign exhibitions to attend, covering Australia, Mexico, Türkiye and other countries." He said that it is often easier to know high-quality customers through participation, so as to open new markets for enterprises.
In fact, in order to better go global, more companies have already laid out in advance.
In 2015, Shaoxing Newidea Garment Co., Ltd. began to enter the foreign sales market by recruiting local sales personnel to expand the influence of its products in the local market. At present, the sales team of "New Eddie" has spread to countries such as France, the United Kingdom, Poland, Canada, Chile, and Spain. Last year, the company's annual sales exceeded 70 million US dollars, an increase of nearly 30%. "In the future, we also plan to cooperate with Southeast Asian countries such as Vietnam and Cambodia to help our factories go global," said Tracy, Assistant General Manager of Shaoxing Newidea Garment Co., Ltd. Prior to this year, the company was already attempting to transfer European orders to Vietnamese factories for production, with a total quantity of 20000 to 30000 pieces.
This spring is particularly "new" for Zhejiang enterprises. At the National People's Congress and Chinese People's Political Consultative Conference, the hottest topic is undoubtedly the new quality of productivity. New quality productivity refers to high-quality productivity with high technological content and high added value. During the exhibition, the reporter felt the burst of new quality productivity of foreign trade enterprises from the numerous exhibitors who were known as the " The duck knows first when the river becomes warm in spring".
Upon arriving at the 42 square meter exhibition area of Shaoxing Newidea Garment Co., Ltd., the reporter saw over 130 samples of clothing neatly arranged. "Every item here is a new design from this year," said Tracy, the assistant general manager, before the reporter could even speak. "We have trained our sales team and release over 100 new designs of clothing every quarter." Since exploring the domestic market in 2018, the company has rapidly transitioned from a large-scale, long-term order based model to creating a brand new production line with higher quality and faster order returns. "At the beginning of the year, we continuously received new orders and the factory operates day and night. This year, we plan to expand our domestic production lines to 2," Tracy said confidently.
Clothing companies were changing, and downstream fabric companies were also undergoing transformation.
In recent years, Zhejiang Shaoxing Yongda Needle Spinning Technology Co., Ltd. has focused on two things: actively reducing orders from low-quality customers and fully exploring high-quality customers; Build a planning department to adapt to the fast-paced market. Previously, most of Yongda's business was concentrated in the wholesale market in Los Angeles. Although the annual marketing revenue was nearly 80 million yuan, the slow payment speed of customers year by year still made Zhang Jian, the head of the company's foreign trade, feel the crisis. Nowadays, with the transformation of sales strategies, enterprises are advancing from the hard power of price to the hard power of quality.
"The hard power of quality not only refers to product quality, but also tests whether a company has strong quick response capabilities." Zhang Jian said that nowadays, with market upgrading, many American customers prefer to place "fast orders", which happens to be the advantage of Chinese enterprises. He made an analogy about this: it takes nearly four weeks for a sample garment to be shipped from Bangladesh to the United States by sea, but the same amount of time, if placed in Yongda, is enough to send the finished garment to the customer's hands. "So, Chinese companies need to recognize their advantages and increase their factories' fast response capabilities. As long as the demand for fast response is there, there is still the possibility of further expansion in the European and American markets."
The market was changing, the track was changing, and customer demand was changing. Was there anything that remains unchanged for foreign trade enterprises? Faced with this question, many companies answered that the service remained unchanged.
"Every year before the end of the year, our sales representatives have to visit old customers abroad," said Tracy, the assistant general manager of Newidea. Since its establishment, the company has always ensured timely delivery and has a high reputation among customers.
Chen Yajian, the person in charge of Yinglun Home Textile, gave a real-life example: Recently, a Shenzhen customer of Shaoxing Yinglun Home Textile Co., Ltd. proposed that a batch of orders from the company had an odor. Upon learning about this matter, Chen Yajian decided to air dry the products in the factory without hesitation to remove any odor. There are over 2000 products in total, with each product being air dried for 2 days and 100 pieces per day, which lasted for more than half a month. "Every day, I have the staff take videos of the progress of the drying process to show our sincerity to the client," Chen Yajian said. Currently, the company has started negotiating new cooperation with the client.
The same high-quality service is equally useful in the e-commerce field. Last year, Shaoxing Yinglun Home Textile Co., Ltd. received a return and exchange application in an Amazon store because the purchased pet mat was bitten open by a pet dog at home, with a note indicating that the price difference can be compensated. At this point, it has been more than 20 days since the seller made the purchase, and the company does not need to take responsibility. However, Chen Yajian not only agreed to the exchange request, but also waived the price difference fee proposed by the seller. Now, the buyer has become a loyal fan of the store, creating long-term profits for the enterprise.
"It is through the accumulation of high-quality services time and time again that we have established a good reputation in the industry." In Chen Yajian's view, the principle of doing business was not complicated. "As long as we treat our customers as friends with care, they will naturally give corresponding feedback." Of course, there was also an unchanging law: "To forge iron, you still need to be hard yourself.". Enterprises must find their positioning accurately, keenly perceive market trends, accelerate innovation, take new brands, materials, technologies, and business models as entry points, strive to shorten production and supply cycles, enhance core competitiveness, in order to usher in a "spring" in the complex and ever-changing international environment.
This law has been validated in the development of foreign trade in Yuecheng. In 2023, the export of goods from Yuecheng reached 86.04 billion yuan, a year-on-year increase of 20.3%, ranking first in the city for eight consecutive months. It is believed that in the new year, new and old foreign trade entrepreneurs with "unique skills" will, with the support and cultivation of the local government, break a broader Xintiandi in the global market.
2024-04-15
